Ever upload your own videos to YouTube that get no views and make no money?
That’s what I did. I’m not a YouTuber, but I decided to upload a bowling fail video of myself in November last year for a bit of fun and last night a company called Viral Video UK contacted me and said they would buy the video rights from me. They offered me $100, and I accepted it.
I didn’t sell my video because I needed the money, I sold it because I knew I’d never push it on YouTube, and it’s $100 (£70) for free to spend on some Krispy Kreme or something. Ha!
Viral Video UK is an independent company managed by ex-producers with contacts in TV, advertising and news media outlets who buy the rights to potential viral videos. They monetise the videos, protect them and license them to TV and brand producers.
BBC, Channel 4, ITV, MTV, Discovery Channel, NBC and HBO are just some of the television networks and media outlets where your videos will be pitched.
Types of videos they love include fails, animals, dashcams, pranks and stunts.
Should You Sell Your Video to Viral Video UK?
Well, that depends, really.
If you’re a YouTuber, or you plan on becoming one and eventually making money from your videos then you should monetise your videos yourself and keep full rights to them.
Benefits of keeping full rights to your videos:
- Make all of the revenue if your video goes viral
- Keep full control of where your video is used
If you’re like me, however, and have no intentions of ever becoming a YouTuber or monetising any of the videos you upload to YouTube then I would say yes, you should sell your video. You can submit your video to Viral Video UK here and they will get back to you with an offer.
Benefits of selling full rights to your videos:
- Get free money to treat yourself
- Potentially see yourself go viral, or appear on TV
You’ll need to sign the rights over to them with a contract, and they will pay you via PayPal.